The SEO in a 10 Step Thumbnail Manual

Get this strait, Search Engine Optimization (SEO), can be taught to the masses, but not many individuals will methodically follow the steps, consistently, to realize and maintain the best ranking for their website.





This article is written to simply touch on the cycle of events needed to increase your website’s rank in the search engines and then maintain those levels over the long haul.





The 10 Steps needed for proper SEO are shown in outline below follow by a very brief description. There are many tools available which enables you to do the analysis required producing key data. This data is needed in order for you to effectively optimize your website.





1.Identify Your Competition

Run an analysis on what you think are the most common keywords used to search for your site. Peruse the websites that rank higher than you in the search results. These will be your competition. Make a list of the top five sites and move on to step 2.





2.Quality Link Building

Who do your competitor’s partner with for links? Try to link partner with other high quality websites. There is huge value in linking to high quality websites. Find out who your competition has links. Find the highest ranking (highest quality) websites the competition is linked to, and set up a link partnership.





3.Execute a Keyword Analysis on the Competition

This allows you to optimize your website for the exact same keywords. You’ll want to optimize the content on your site for these particular keywords more effectively than the competition. Keyword Density, how often a particular keyword appears in your website, isvital for achieving high rankings in the search engines.





4.Do Steps 1 thru 3 AGAIN and AGAIN and AGAIN

Steps 1-3 are the basis for search engine optimization ( SEO ). What you are doing is building both a highly tuned website and search engine strategy letting you to top your competition with both your website and your website’s exposure on the search engines. Repeat steps 1-3 for as many keywords/phrases as you feel you need to create the most exposure for your website.





5. Website Keywords

Create a list of keywords/phrases that you may not have seen in your analysis and find out what the popularity is of those keywords and phrases. You may discover a niche that your competition does not have, therefore creating greater exposure for your website. You would obviously want to inject those keywords and phrases into your website.





6. Hot Rod Your Site

It’s not even enough to have the competition keywords and link partners, you need to fiddle behind the scenes, "Under The Hood/The Unseen Parts" of your website to really hop it up! Take your main keywords/phrases and very proficiently put them into your Pages Title and Meta Description sections of your website. This is critically necessary in order to bring everything together if you want to rank high in the search engines.



7. Keyword Density Total Key Words on Page





Use, but refrain from over using, your main keywords. The ones that appear in your Page Title and your Meta Description. You want these keywords toshow up as early as possible on the visible parts of your pages, using good grammar. Listing keywords/phrases at random on the page is a big NO NO. The text content should have correct grammar and read well with excellent flow. The more keywords you can place in your content, the higher the Keyword Density. Alt Tags and Header Tags increase your Keyword Density.



8. Submit Your Website

Your website needs to be submitted to the major search engines in order for it to be seen in a timely manner. Google, MSN, & Yahoo, along with other major websites, let you to submit your website for inclusion. It is highly recommended to only submit a few pages a day to a couple of the major search engines. You do not want todo this daily. Submitting too often is a bad thing in the search engine world and can get you banned. Submit our pages a few times a week until you know you have been indexed.





9. Check on Your Indexing

Go to the search engine of your choice, type in the keyword/phrase you are curious about, and see if your site has been indexed. You may have to run down through a number of pages to find your URL. Once you find your URL, you then know that you have been indexed. It may take a few weeks in order to be indexed.





10. Be Persistant

A Ssites SEO work is never done. Getting ranked in the search engines is only the start. The on going work needed to successfully rank high in the search engines never ends. It’s because of the never ending nature of this process that most people fail at SEO.

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